AI-Embedded Product Development

AI inside your product, not bolted onto the side

We design and build your product's AI features on Amazon Bedrock: part of the roadmap, with their own UX, their own metrics and their cost per user under control.

AI features your users actually use

The problem

  • You know your product needs AI, but not which feature or how to price it.
  • You added a generic chat and users tried it once and never came back.
  • You don't know what each user costs you once the feature scales.
  • Your team knows product, but not model evaluation or RAG.

What's included

  • Use case selection: which AI feature moves retention, conversion or efficiency.
  • Experience design: where the AI shows up, what the user controls and what happens when it fails.
  • Built on Amazon Bedrock, with RAG over your product's data.
  • Cost model per user and per plan, so the feature is profitable and not a hole.
  • Continuous quality evaluation, with product metrics and not just technical ones.
  • Go-live with observability, feature flags and progressive rollout.

AI is a product feature, not a lab project

An AI feature competes with the rest of the roadmap: it has to justify itself with product metrics. So we treat it like any other feature — hypothesis, progressive rollout, measurement, and a decision to keep it or kill it.

How we work

01

Discovery

Together with the product team we choose the AI feature with the best impact/effort ratio and define how it's measured.

02

Plan & Quote

We design the experience and the architecture, with tight scope and an estimated cost per user.

03

Execution

We build the feature, evaluate it with real users and iterate with a progressive rollout.

04

Hand-off & MSP

It stays in production, monitored for quality and cost. We can keep evolving it with your team.

Stack & technologies

Amazon BedrockAmazon Bedrock GuardrailsTypeScriptReactAWS LambdaAmazon OpenSearch

AI embedded, measured and profitable

FAQ

Where should I start?

With one tight feature that has a clear product metric. Generic AI features almost never sustain usage.

How do I control cost per user?

We model it from the design: model choice per task, caching, per-plan limits and real consumption monitoring.

What happens when the model gets it wrong?

It's designed for that: show sources, allow correction, degrade gracefully and track the error rate as a product metric.

Does it work if my team already builds the product?

Yes. We work embedded with your team, contributing the AI, architecture and evaluation side.

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